Today, I would like to share an excerpt from my Freelance Writing Class on the topic of web copy writing vs. traditional creative writing. I hope you learn something here that can help you develop more web worthy writing skills.
Writing for the web is a true form of expression, just as any other form of creative writing is. It takes a great deal of imagination and introspect to piece together sentences and keywords in a format that is interesting to readers. Nothing could be more challenging than trying to keep an audience with a 30 second attention span intrigued enough to read through an entire article. This is the absolute uniqueness of writing for the web and why it appeals to people who are trying to create income as web copy writers today.
When it comes down to the actual differences in web writing versus other forms of writing, the simplest answer can often be the most confusing aspect of web writing. As each project is different, there is no one “set in stone” method to write for the web, but there is a system that can be applied to each web writing project which will guarantee the best results from your efforts. Without this system, no amount of writing or keyword placement is going to help you get traffic to your website or blog.
Writing for the web takes planning ahead. This is where many traditional writers get stuck. While creative writing depends on the right side of the brain to come up with the ideas, twists and turns of the story or poem; writing for the web means using the left side of the brain simultaneously to actually plan out the content itself ahead of time. This can be as simple as a template for writing web friendly articles. Or it can mean actually mapping out a website ahead of time to determine the way readers will navigate through the site and what will peak their interest and in what order.
Want to learn more about the best system for writing for the web and how it can help you learn to earn? Check out my 6 week course today!
Click here to go to FREELANCE WRITING CLASS
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