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How Writing for the Web is Different than Other Forms of Writing

24 May

Today, I would like to share an excerpt from my Freelance Writing Class on the topic of web copy writing vs. traditional creative writing. I hope you learn something here that can help you develop more web worthy writing skills.

Writing for the web is a true form of expression, just as any other form of creative writing is. It takes a great deal of imagination and introspect to piece together sentences and keywords in a format that is interesting to readers. Nothing could be more challenging than trying to keep an audience with a 30 second attention span intrigued enough to read through an entire article. This is the absolute uniqueness of writing for the web and why it appeals to people who are trying to create income as web copy writers today.

When it comes down to the actual differences in web writing versus other forms of writing, the simplest answer can often be the most confusing aspect of web writing. As each project is different, there is no one “set in stone” method to write for the web, but there is a system that can be applied to each web writing project which will guarantee the best results from your efforts. Without this system, no amount of writing or keyword placement is going to help you get traffic to your website or blog. 

Writing for the web takes planning ahead. This is where many traditional writers get stuck. While creative writing depends on the right side of the brain to come up with the ideas, twists and turns of the story or poem; writing for the web means using the left side of the brain simultaneously to actually plan out the content itself ahead of time. This can be as simple as a template for writing web friendly articles. Or it can mean actually mapping out a website ahead of time to determine the way readers will navigate through the site and what will peak their interest and in what order.

Want to learn more about the best system for writing for the web and how it can help you learn to earn? Check out my 6 week course today!

Click here to go to FREELANCE WRITING CLASS

Why Web Copy Writing is the Best Home Based Career

6 May

The most common question I get is “how did you get into copy writing?” Just a few years ago, if someone had asked me what I wanted to be “when I grew up”, I would have never considered working at home as a web copy writer! In fact, I had my heart set on working in human resources for a long time, being able to make a positive change in the lives of employees and helping others to develop long-term careers.

But, things change as things have a habit of doing, leaving me going through a period of transition as a professional. I found myself exploring various work from home careers and stumbled upon writing as an actual career. It was the best discovery of my life!

I fully believe that we copy writing is one of the best home based careers available to people today. For many reasons, including:

  • The ability to work remotely from anywhere with an Internet connection.
  • A flexible schedule that allows project work around other responsibilities.
  • Writing opportunities in every industry and on every topic imaginable.
  • Challenging tasks and projects that never get boring or monotonous.
  • The ability to be as creative as you want to be and enjoy the results of this effort.
  • Ongoing work with a multitude of really cool clients around the world.
  • No worry about noise factors or having to talk on the phone to rude people all day.

There are other benefits of having a home based career as a web copy writer, but those just come with the territory! I love the freedom of expressing myself through words. I love working with incredibly talented and smart people daily. I love seeing my name online whenever something is published. Nothing I’ve ever done in my past life as a corporate HR professional has ever compared to the absolute joy I get as a web copy writer in Charleston, South Carolina.

So, if you are thinking about taking the leap of faith and writing for a living, I encourage you to explore all the avenues that are available to you in freelance web copy writing!

Feel free to leave your questions or comments below – always happy to respond!